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Family Business


East Frisian Favourite Brand with Tradition and Heart


Genuine East Frisian blends are produced exclusively by tea trading houses located in East Frisia. As a family-run company, we focus solely on tea.

We are as closely connected with the cultural asset tea and the East Frisian tea tradition now as we were in the past. We, Franz, Celine and Lennart Thiele, run our family business, founded in Emden in 1873, in the 3rd and 4th generation with a lot of dedication and love for the natural product tea.

Our values and precious knowledge are passed on from generation to generation to maintain a centuries-old East Frisian cultural asset. THIELE TEA has deep ties with East Frisia and stands for the highest quality. We have personally vouched for this with our name since the company was founded.

Thanks to the careful processing of unique top-quality teas, THIELE TEA has an unmistakable character. Our promise of uncompromising loyalty to quality, kept over decades, has made it the leading brand in East Frisia. There’s a good reason people here say: "East Frisians drink THIELE TEA."

It is a matter close to our hearts that we are present in the region and available personally. Our reputable sales staff foster a good relationship with our customers, cultivating a lively exchange on site. With the same commitment, our capable employees manufacture our quality products and conduct customer communication from our headquarters in a personal approach.